Catalysing Financial Innovation through Human-Centered Design
DesignShaala™ is an initiative by RBIH that blends financial innovation with human-centered design,
empowering financial institutions to create intuitive, user-driven solutions.
The future of finance starts with understanding the people it serves
Why Human-Centered Design?
People at the Core of Innovation
HCD is a problem-solving approach that starts with people — ensuring solutions are built around their needs, behaviours, and experiences.
Translating User Needs to Solutions
HCD follows a structured approach — empathise to understand users, ideate to explore solutions, prototype to build, and test to refine.
From Solutions to Impact
HCD is an iterative process—refining solutions through continuous user feedback to ensure they remain relevant, effective, and impactful.
Our Work
Discover the projects that drive financial innovation.
Financial Behaviour of Gen-Z
Decoding the financial behaviours of Gen Z—the generation at the forefront of India’s rapidly evolving digital and financial ecosystem
Credit for platform based Gig workers
Enhancing credit access for platform-based gig workers by unlocking alternative data tailored to their dynamic work patterns.
Who we work with
Empowering collaboration for a more inclusive financial future